Turn your passion into a professional opportunity. The Esports microcredential gives you the foundation to explore the exciting possibilities within the booming, multi-billion dollar Esports industry.
Esports is more than competitive gaming—it’s a global industry with growing demand for skilled professionals and a powerful platform for businesses to stand out. This microcredential goes beyond the game to show how Esports is reshaping marketing, community-building, and career paths.
You’ll gain a solid understanding of the history and rise of esports, explore how the industry operates and thrives, and learn how to connect your own skills and experience to opportunities in the esports business world.
The badges
The Esports microcredential includes three digital badges that can be completed within 32 hours. Take all three to earn the microcredential or register for individual badges. Choose from:
- Introduction to Esports: (8-10 hours) Gain a business-focused introduction to the esports industry, exploring key players, digital branding, and real-world strategies to succeed in this fast-growing field.
- Digital marketing in Esports: (12 hours) Explore alternative marketing opportunities through the world of esports marketing. With real world examples, you will learn how brands, creators, and events connect with global audiences through digital strategies, sponsorships, and content-driven campaigns.
- Emerging trends in Esports: (10 hours) Discover emerging trends and technologies transforming esports, and learn how innovation and social change are shaping the industry's future and disrupting established business models
Flexible learning. Complete this program online at your own pace.
This microcredential was made possible, in part, by funding from the Government of Alberta.
Are you:
- Interested in learning how you can leverage the power of esports in your organization’s marketing?
- Thinking about a career in the Esports industry?
- In an adjacent field like media, entertainment, technology, marketing or hospitality?
- Or simply interested in learning more about gaming and/or the Esports industry?
Sign up today for this flexible, guided learning opportunity!
The Esports microcredential can be a stepping stone or add-on to careers in a variety of fields, including multidisciplinary opportunities in:
- Marketing, sponsorship, advertising
- Content creation/influencer
- Media and broadcasting
- Event management
- Education
- Nonprofit
- Hospitality and tourism
- Technology
- Health and wellness
- Merchandising
Program requirements
While this program is open to anyone regardless of experience and education, we recommend you meet the following:
- Secondary school completion
- English Proficiency of CLB 6 and above
We recommend a level of technical competence which includes proficiency in:
- Navigating the Internet
- Using word processing programs like Microsoft Word
Register for the program
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